<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=314385&amp;fmt=gif">
Skip to content
business men collaborating on a project
Nicky ClarkeFebruary 23 20234 min read

Informed strategic decision making: how it benefits your business

Informed business decision making is the cornerstone of any successful business strategy. This is especially true in today’s world, where every day companies like yours must make countless, crucial decisions and often under great pressure and uncertainty.

Business decision making

Most companies rely on real-time and historical data – which is collected via various sources and presented to you in Excel-based reports and plans – to guide you in your decision making process.

Infographic-listing-difficulties-in-business-decision-making

Micro and macro decisions are made every day in large companies with complex data interrelationships that no one can visualize. This leads to poor, uninformed decisions that cost companies billions.

Take the guesswork out of your decisions

And it’s costing companies more than money - it's costing you time, personnel, and great ideas.

What is informed strategic decision making?

  • The gathering of facts and information that may be relevant to the decision.
  • Making sense of or interpreting that information through critical analysis.
  • Utilizing all relevant sources of information, knowledge, training and experience.

Data informed decision making

Your decision making becomes all the more accurate and informed when you make it data informed. Pulling in different data sets and drilling down into the information that you need in that moment is easier said than done - you need to make sure you can easily visualize the whole picture - your future you will thank you for it.

Making strategic decisions

Big data. Big deal? In the age of big data, we tend to operate on the idea that more information is a good thing. The only problem is you have to work out which data is relevant. We already know "every business decision must be driven by data", but forward looking strategies and great ideas or innovations need to be supported with insightful metrics.

No matter what’s happened in the past, good or bad, analysis and insight of real time data have become the competitive advantage of successful organizations.

However, for data to be fully understood and for your communication to be effective, companies need a powerful data visualization tool that helps them interpret the data more easily and effectively – and this is where tools like Excel fall short.

Decision making process

Get the most out of your data. Since the bulk of data generated today is usually unstructured data, organizations (probably like yours) must find ways to structure, manage, analyze and present it quickly so that they can act on the data and make those important business decisions sooner. Your data is your company's lifeblood.

richard-couillard-from-cgi-quote

 

Click above to watch the video!

Traditionally the ’data analyst’ has the key responsibility in providing such insight across the enterprise and and often has to transform the information gathered into visualizations and dashboards that are intended to be more digestible and easier to translate.

Dashboard to quickly visualize data

However, unless these dashboards are easy to interpret and drill down into to extract the correct takeaways that influence business decisions, analysts must explain them via written reports, phone meetings or video walkthroughs. One step foward and two back 🙄 

And that's assuming you have a team of data experts on hand who can decipher massive data sets and then turn these key insights into understandable reports on command. 

It's time to take the guesswork out of decisions

Q: So how exactly do we close the gap between the skills and data understanding of the expert analyst and the pressed-for-time, strategy-focused executive?

thomas-fletcher-from-chaucer-case-study-quote

 

Click above to read the case study!

A: By empowering your organization with the right technology that helps uncover, convey and deliver insights to all areas of your business for better decision making.

The right tool will

  • connect ideas to actions and strategy
  • filter out the noise and highlight the important data
  • help the audience to understand how one decision connects to or impacts others  
  • translate the complex into simple, concise action steps for non data experts and stakeholders
  • encourage and facilitate knowledge sharing, collaboration and more transparent channels of communication 
  • enable a shared understanding of strategic decisions 

With access to the tools you need to automate and scale insight throughout the enterprise, the delay in knowledge sharing and data understanding will be eliminated...as will the decision waste. No more silos, duplicated work, wasted time or frustration ✌️.

See the big picture

From pushing or expiring the wrong product, to not being able to connect information across department siloes, to disconnected strategies that delay growth or put companies at risk, these decisions make or break organizations. 

Our audience-centric software helps decision makers in enterprise companies see every interrelationship and make agile, informed decisions based on consolidated, real time data pushed or pulled from point solution tools.

What was once too complex to see or understand is boiled down in SharpCloud.

​Let us help take the guesswork out of your decisions for free!

Related articles